Success Stories

FieldWatch registries provide solutions for many challenges faced by growers, beekeepers and applicators. Below, we showcase FieldWatch partners and members who explain the benefits of their collaboration and show the positive impact of using FieldWatch registries.

Reducing Crop Damage for Red Gold Growers

Challenge

In 2008, Red Gold Tomato filed claims worth more than $750,000 due to pesticide drift. The same year, as the largest privately owned tomato processor in the nation, with over 40 partnerships with Midwestern growers, became a founding member of FieldWatch.

Solution

By 2009, drift incidents decreased by 50% and damages were reduced by 90%. Today, Red Gold growers see negligible damage caused by pesticide drift.

Increasing Access to the Power of Information

Challenge

To best protect field workers, Beck’s Hybrids needed a method for decreasing close contact incidents for its field workers’ safety and also searched for efficient methods of reducing drift concerns for growers.

Grower customers looked for a way to obtain the necessary resources and data to be more educated, responsible and precise when applying crop protection products to minimize error and overuse of resources.

Solution

SeedFieldCheck alerts applicators when crews are working in a field and reduces the number of close contact incidents for Beck’s Hybrids employees and contracted workers.

Beck’s uses DriftWatch and FieldCheck for connections between sensitive crop areas that are near customers’ fields, which has decreased drift incidents.

Beck’s FARMserver, a digital product for growers, connects with FieldWatch registries to display sensitive sites to users, providing the power of information and resulting in more precise pesticide application.

“Applicators should consider using FieldWatch to make more informed decisions about their applications. Doing so leads to an increase of quality applications, increase of safety for farm workers and better community relationships.”

–Jason Morehouse, Production Manager, Beck’s Hybrids

Maximizing Efficiency & Improving Compliance

Challenge

Ever.Ag customers spent excess time and incurred greater risk because they had to manually review and confirm the impacts of all custom application activities before spraying. The process was inefficient and created significant compliance and financial risks for customers.

Solution

Ever.Ag licenses and integrates FieldCheck into its FieldAlytics™ software solution.

Ever.Ag’s applicator customers can:

  • Maximize efficiency by eliminating manual reviews of custom applications

  • Improve compliance and reduce risks by tracking sensitive sites along spraying routes

  • Reduce the risk of potential off-target applications

  • Simplify job creation and business operating procedures

“FieldWatch gives our customers confidence in their compliance and risk management, along with greater efficiencies in creating and executing on their business.”

–Ben Sloan, Vice President of Strategy and Product, Ever.Ag

Helping MFA Customers Mitigate Risk

Challenge

As a Missouri-based regional farm supply and marketing cooperative that provides application services, MFA needed a way to mitigate risk by preventing off-target movement.

With more than 100 company-owned retail locations spread across a wide range of geographies, MFA consistently seeks ways to promote stewardship in its operations and empower its customers to protect the environment.

Solution

MFA became a sponsoring member of FieldWatch, and its applicators began using the registries. The next step is to integrate FieldWatch registries into MFA’s Agronomy Dashboard digital platform.

Applicators have better awareness of sensitive crop locations (e.g., vineyards and gardens), and some make changes to the chemistries before spraying or avoid certain areas, resulting in better risk mitigation.

As a result, MFA receives fewer complaints from neighbors about off-target movement.

“FieldWatch plugs into two of MFA’s core values: Customer Partnering and Stewardship. We want to make sure we are being good neighbors to our customers and their neighbors, too.”

–Doug Spaunhorst, MFA, Director of Agronomy Services

Giving Automatic Access to Sensitive Sites

Challenge

Before spraying, applicators had to manually check state registries to avoid sensitive crops, beehives and field workers. The process was tedious, lengthy and untenable for the high volume of work and the short-time windows.

Solution

AgriSmart licenses the FieldWatch registries and integrates them into its Flight Plan Online® and Ground Control Online® software products.

Customers save time and gain efficiencies by completely eliminating manual cross-checks against individual state registries ahead of applications.

Customers have automatic access to sensitive sites along their spray routes and are in a better position to mitigate risk.

“FieldWatch gives applicators a greater sense of confidence when going out to spray—that they’re not going to be surprised by some sensitive site that might be nearby.”

–Kevin Britten, AgriSmart Information Systems